Place foot here. Stomp down hard.
"Great looking" and "durable" aren't always synonymous with designer upholstery fabrics in the hospitality industry. We created a bold and irresistable direct marketing initiative called "Stomp", which invites recipients to test this high fashion, high performance fabric for themselves. With a boot image and directive to "Place foot here, stomp down hard" on the front, the recipient opens the mailer to find a packet of ketchup on one side and a fabric swatch on the other. With tongue-in-cheek, it dares anyone to smash ketchup on the designer fabric. Simple cleaning instructions were included for the disbelievers. This piece is not only winning over an industry's interest in this fabric line, but also won a national silver ADDY award for direct marketing.

What would an ad agency know about a group of clinical services versus a true hospital service line?
Access Granted: Anywhere you need it
STERIS, Brochure
Mitchell Allen Group and AGS Custom Graphics Honored with Excellence in Printing Award
Mitchell Allen Group Sponsors Fifteenth National Forum for Healthcare Strategists
How much does Mitchell Allen rock?
Creating Facebook pages that attract the Millennial Generation
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600 Superior Ave East
Cleveland, Ohio 44114