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Advertising, Design, Storytelling, Social(izing), Broadcast, Web stuff, Direct, Brand essence, and other things. It's connecting with people. Getting into their heads. Getting response. No matter the medium.

Here's an idea that just fell on us

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AccuSpray, Packaging

When AccuSpray asked us to develop a brand program for their new gravity spray gun, we perfected Newton's ideas. Adding our copy and design, of course. Choosing the name ISAAC was an ideal fit. And everything else – packaging, poster and ads – just fell into place.